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GUESS x LUGANO HOCKEY
OFFICIAL PARTNERSHIP
Client:
GUESS / Hockey Club Lugano
Project: Official Partnership Campaign
Agency: Antitled Studio
Services: Scoring, Sound Design (SFX), Foley, Mix & Master
The Audio Concept: Merging the sleek aesthetics of GUESS with the raw, cold intensity of ice hockey. We crafted a high-octane sonic experience built on precise audio-visual synchronization. The sound design utilizes the sharp, rhythmic frequencies of skate blades cutting ice and heavy impact SFX as percussive elements, creating a driving rhythm that seamlessly connects the fast-paced on-ice action with the fashion lifestyle shots.
Project: Official Partnership Campaign
Agency: Antitled Studio
Services: Scoring, Sound Design (SFX), Foley, Mix & Master
The Audio Concept: Merging the sleek aesthetics of GUESS with the raw, cold intensity of ice hockey. We crafted a high-octane sonic experience built on precise audio-visual synchronization. The sound design utilizes the sharp, rhythmic frequencies of skate blades cutting ice and heavy impact SFX as percussive elements, creating a driving rhythm that seamlessly connects the fast-paced on-ice action with the fashion lifestyle shots.